List the steps of the segmenting and targeting process (put the first step on top). Instructions Choice 1 of 5. Select target markets toggle button Select target markets Choice 2 of 5. Group potential buyers into segments toggle button Group potential buyers into segments Choice 3 of 5. Develop a market-product grid and estimate the size of markets. toggle button Develop a market-product grid and estimate the size of markets. Choice 4 of 5. Group products to be sold into categories toggle button Group products to be sold into categories Choice 5 of 5. Take marketing actions to reach target markets toggle button Take marketing actions to reach target markets

Answers

Answer 1

Answer:

1. Group potential buyers into segments.  

2. Group products to be sold into categories.  

3. Develop a market-product grid and estimate the size of markets.  

4. Select target markets.  

5. Take marketing actions to reach target markets.


Related Questions

A delivery company employed several messengers to deliver packages by car to nearby towns. The company also allowed some employees to use company cars for personal use from time to time. A clerical employee had her car in a body shop because she had run a red light and been broadsided by another vehicle. This was the second time she had run a light and been hit. She borrowed a company car for the weekend and was using it to do some grocery shopping. The employee negligently went through a red light and crossed the path of a rented van. The man driving the van swerved to avoid the employee and struck a light post and several parked cars, severely damaging the van. At the time of the accident, the driver of the van was exceeding the posted speed limit; he would have been able to avoid hitting the light post and the cars had he been going the proper speed. The leasing company that had rented the van to the driver brought a lawsuit against the delivery company employee and the delivery company. The jurisdiction retains traditional contributory negligence rules. If the delivery company prevails in the lawsuit, what is the most likely reason

Answers

Answer:

The delivery company had no reason to know that its employee had a poor driving record.

Explanation:

In a dispute where an injury happened contributory negligence is the failure of the plaintiff to adequately protect themselves in a situation or if their actions contributed to a negative incident.

This reduces or stops the amount they can be compensated with.

In the given scenario the employee negligently went through a red light and crossed the path of a rented van. The man driving the van swerved to avoid the employee and struck a light post and several parked cars, severely damaging the van. At the time of the accident, the driver of the van was exceeding the posted speed limit; he would have been able to avoid hitting the light post and the cars had he been going the proper speed.

The delivery company will prevail if they said that the had no reason to know that its employee had a poor driving record.

This will attribute the accident to the negligence of the plaintiff and he will not be able to collect any compensation

3. A fine-dining restaurant has been making every- thing from scratch for the five years it has been open; it is the only operation in the area known for scratch- cooking. The management hires a new chef who does a make–buy analysis only to discover that she can get much better pricing on many of her products if she buys them premade. After a tasting comparison, she discovers that the premade products are of high quality and taste only slightly different from her own. Should she switch to the premade products? Would your answer be different if this decision took place when the restaurant first opened?

Answers

Answer:

No

Explanation:

The premade products could have been contaminated with any type of disease because she doesn't know what went inside whereas making it from scratch means she is able to monitor and remove and contaminated product.

:)

(Choose the most appropriate answer from the choices below) In an assembly line balancing problem, work station cycle time.
I. will decrease as the required production per day increases, other things remaining the same.
II. will increase as the required production per day increases, other things remaining the same.
III. will decrease as the production time per day increases, other things remaining the same.
IV. will increase as the production time per day increases, other things remaining the same.
A. IV
B. II
C. I
D. III
E. I. and IV

Answers

Answer:I need points

Explanation:

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Skysong Company is considering two capital investment proposals. Estimates regarding each project are provided below: Project Soup Project Nuts Initial investment $400000 $600000 Annual net income 18000 34000 Net annual cash inflow 96000 119000 Estimated useful life 5 years 6 years Salvage value 0 0 The company requires a 10% rate of return on all new investments. Present Value of an Annuity of 1 Periods 9% 10% 11% 12% 5 3.89 3.791 3.696 3.605 6 4.486 4.355 4.231 4.111 The annual rate of return for Project Soup is

Answers

Answer:

20%

Explanation:

Calculation to determine The annual rate of return for Project Soup is

Annual rate of return = [(Current Value of Investment - Initial Investment for one year )/Initial Investment for one year )]*100

Let plug in the formula

Annual rate of return= (($96000 - $80000) / $80000) * 100

Annual rate of return= ($16000 / $80000) *100

Annual rate of return= 20%

Workings:

Calculation to determine the Initial Investment for one year

Initial Investment for one year = $400000 / 5 year

Initial Investment for one year = $80000

Therefore The annual rate of return for Project Soup is 20%

HELP IN BUSINESSS!!!! An economy produces two goods, x and y. A year ago the price of x was $4 and the price of y was $6. Today the price of x is $8 and the price of y is $10. What happened to the nominal and the real value of good x? What happened to the nominal and real value of good y?

Answers

Answer:

Since an economy produces two goods, X and Y, already a year ago the price of X was $ 4 and the price of Y was $ 6, while today the price of X is $ 8 and the price of Y is $ 10, what happened did not it is something other than an inflationary process, by which the values of goods have increased their value, both nominal and real, that is, both in monetary terms and in terms of the purchasing power of the individuals who develop in said economy.

Thus, good X went from being worth $ 4 to $ 8, which implies a change in nominal terms of $ 4, and in real terms an inflation of 100% year-on-year (8 x 100/4 - 100).

On the other hand, good Y went from being worth $ 6 to $ 10, with which nominally it also increased $ 4, but in real terms there was an inflation of 66.6% (10 x 100/6 - 100).

Ricky is working for Matt, a buyer client, who is interested in a property at which the listing agent offers compensation to cooperating agents. The listing agent has offered Ricky or any cooperating agent additional compensation if the transaction closes within 40 days. Is this ethical

Answers

This is ethical ......

Explain the importance of leisure activities.

Answers

Answer:

leisure activities improve the productivity of people

Explanation:

if you feel stressed and then go to a water park, you will get less stressed right?

IF YOU KNOW BUSINESS!!! PLS I NEED HELP!!!!
Open-market purchases by the Fed

a. make the price level and value of money fall.
b. make the price level rise, and make the value of money fall.
c. make the price level and make the value of money rise.
d. make the price level fall, and make the value of money rise

Answers

Answer:

a is the acceleration of the declaration

Suppose that eight workers can manufacture 70 radios per day and that nine workers can manufacture 90 radios per day. If radios can be sold for $20 each, the value of marginal product of the ninth worker is a. $200. b. 20 radios. c. 90 radios. d. $400.

Answers

Answer:

d. $400.

Explanation:

The computation of the  value of marginal product of the ninth worker is given below:

= (90 radios × $20) - (70 radios × $20)

= $1,800 - $1,400

= $400

Hence, the value of marginal product of the ninth worker is $400

Therefore the option d is correct

Risk acceptance is a natural part of driving. Risks are always present, and the compensation involves: Recognizing _____________________ errors. Making appropriate adjustments A driver often makes ________________ decisions in city traffic driving Studies indicate that drivers who do not wear safety belts tend to make more risks while driving than drivers wearing seat belts. Driving behavior is based on risk ___________________ rather than _________________ risk. Factors that drivers cannot control in risk management are: _____________________________________ _____________________________________

Answers

Answer:

Balls

Explanation:

Balls

The correct answers for the blanks are as follows:

Recognizing and correcting errors.Split-second decisions.Risk perception rather than actual risk.External conditions such as weather, road conditions, and other drivers' actions.

Correcting errors refers to the process of identifying and rectifying mistakes or faults in one's actions or behaviors. In the context of driving, it involves recognizing and addressing any errors or incorrect maneuvers made while operating a vehicle.

This can include correcting improper lane changes, adjusting speed to match road conditions, maintaining proper following distance, signaling turns accurately, and adhering to traffic rules and regulations.

Correcting errors requires attentiveness, self-awareness, and the ability to promptly take corrective actions to ensure safe and responsible driving. It plays a crucial role in mitigating risks and preventing potential accidents or hazards on the road.

Learn more about correcting errors here:

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1) Companies must consider four special service characteristics when designing service marketing programs. Discuss a recent service experience using the four characteristics.

Answers

Answer: Intangibility, inseparability, variability, and perishability

Explanation:

What makes your business stand out is what you do differently from the rest. In the business world, virtually everyone is doing the same thing, and at the end of the day fight over same customers, but have a unique selling point helps your business stand out. This unique selling poi t is what drives your marketing strategy, which should be Intangibility, inseparability, variability, and perishability. Your unique selling point is made very loud in your message, telling people why they need to use you. An example is Coca-Cola, they've been in the market for a long while, selling their business and creating that message in people's mind that they are exceptional.

Ricardo paid an annual premium of $1,200 in total liability coverage for his car, including up to $200,000 in bodily injury coverage and $100,000 in property damage coverage. Ten years into his policy, Ricardo caused an accident that resulted in the other driver claiming $40,000 in medical costs and $20,000 in car damage. Did the cost of the annual premiums outweigh the benefit of transferring the risk to the insurance company

Answers

Answer:

No, the cost of the annual premium for 10 years was less than the accident claims

Explanation:

Since in the question it is mentioned that the annual premium is $1,200, $200,000 is the bodily injury coverage and $100,000 should be the property damage coverage

Also the $40,000 and $20,000 represent the medical cost and the car damage

So here the cost should not outweight the benefit of the transferring the risk as the annual premium cost for ten years should be lower than the accident claims

Answer:no it is less then

Explanation:

:3

John and Diana have been married for several years and share a goal of owning a 2nd home on the New Jersey shore in 8 years. They decide to review their financial expenditures monthly to evaluate steps they can take to better save their earnings. Which step of personal financial goals are they most in

Answers

Answer:

Step 5: Implementation and review of the financial plan

Explanation:

Considering the situation described above, the step of personal financial goals in which John and Diana are most in is "Implementation and review of the financial plan"

This is based on the fact that step of personal financial goals is:

1. Establishing and deciding your financial objectives and goals

2. Compiling your financial and personal information

3. Analysing your financial and personal information

4. Advancement and presentation of the financial plan

5. Implementation and review of the financial plan: this stage usually involves the process of income and expenditure adjustments.

Hence, when John and Diana decide to review their financial expenditures monthly to evaluate steps they can take to better save their earnings, they are in step 5 of personal financial goals, which is Implementation and review of the financial plan

Compare the sources of consumer credit travel and entertainment credit revolving check credit closed-end credit

Answers

Answer:

The source of consumer credit is credit obtained on services like banking, insurance and travel.

Explanation:

Source of consumer credit are savings, credit union, sales , life insurance and loans etc. Entertainment credit is a state provided naturla pension credit union its controlled by the members. Is a loan or a form of credit, where the fund is dispersed in full when the loan is closed and must be given back.

Horace is seeking to exchange money in preparation for his trip to Uruguay. He will need 5,000 Uruguayan pesos, and the exchange rate between the US dollar and the Uruguayan peso is 1:19.924. The currency exchange agent Horace is using requires that a 5% surcharge be paid when converting currency. Taking the surcharge into account, how many US dollars will it take Horace to get 5,000 pesos

Answers

Answer:

$263.50

Explanation:

Calculation to determine how many US dollars will it take Horace to get 5,000 pesos

First step is to determine Total Uruguayan pesos to buy

Total Uruguayan pesos= 5,000 Uruguayan pesos + (5,000 Uruguayan pesos* 0.05)

Total Uruguayan pesos=5,000 Uruguayan pesos + 250 Uruguayan pesos

Total Uruguayan pesos = 5,250 Uruguayan pesos

Now let determine how many US dollars will it take Horace to get 5,000 pesos

US dollars needed = (5,250 Ur.$)/(19.924 Ur.$/U$S)

US dollars needed =$263,50

Therefore how many US dollars will it take Horace to get 5,000 pesos will be $263,50

The approach to estimating project time and cost that begins with an overall estimate for the project and then refines estimates for various stages of the project as it is implemented is known as ____________. Multiple Choice range estimating phase estimating method parametric procedure template method WBS method

Answers

Answer:

phase estimating method

Explanation:

The approach to estimating project time and cost that begins with an overall estimate for the project and then refines estimates for various stages of the project as it is implemented is known as PHASE ESTIMATING METHOD

The above statement is based on the fact that PHASE ESTIMATING METHOD is applicable whereby the total estimate of a product life cycle is extremely difficult to ascertain.

Instead, to get the estimate, each elemental stage is estimated one after the other, with the immediate stage having an elaborate estimate, while the subsequent stages having a brief or overview estimate.

Suppose the town of Falls Valley has a mosquito problem. After a bad summer, the town accountants explain that the marginal cost of providing one more treatment for mosquito control is $100,000. The town should provide the additional mosquito control only if the marginal: Group of answer choices social cost of mosquito control is more than $100,000. benefit for any individual citizen is at least $100,000. social cost of mosquito control is less than $100,000. benefits for all individual citizens add up to at least $100,000.

Answers

Answer:

The correct option is "benefits for all individual citizens add up to at least $100,000".

Explanation:

Marginal cost refers to the additional cost incurred in order to provide an additional unit of a commodity.

For a community, town, or country, benefit is maximized when the marginal cost of providing a good or service to the community, town, or country is equal to the sum of the marginal benefit for all individual citizens of the community, town, or country.

Based on the above explanation, the correct option is "benefits for all individual citizens add up to at least $100,000". That is, the town should provide the additional mosquito control only if the marginal benefits for all individual citizens add up to at least $100,000.

Portillo's Fast Food restaurants are changing their hot dog vendor. The company has realized that in order to stay competitive, its hot dogs need to be made larger and shorter so that they can fit in a new smaller-sized hot dog bun. Consequently, Portillo's is looking for a vendor that can provide a product according to its new specifications at a price that is less than what it was paying in the past. At what stage in the business buying process is Portillo's

Answers

Answer: supplier search

Explanation:

Portillo's Fast Food restaurants are in the supplier search stage in the business buying process. The supplier search refers to the stage of the business buying process whereby the buyer or the company seeks the best suppliers or vendors.

The company can compile a list of suppliers and make a research about them to know the one that's most appropriate to carry out the job at hand and will be most effective and efficient. This can be infered from the question as Portillo's is looking for a vendor that can provide a product according to its new specifications at a price that is less than what it was paying in the past.

Galina, Inc. has prepared the following direct materials purchases budget: Month Budgeted DM Purchases June $68,000 July 79,500 August 78,400 September 76,300 October 72,400 All purchases are paid for as follows: 40% in the month of purchase, 50% in the following month, and 10% two months after purchase. Calculate the budgeted balance of accounts payable at the end of October. Group of answer choices $51,070 $7,630 $43,440 $14,870

Answers

Answer: $51070

Explanation:

The budgeted balance of accounts payable at the end of October will be calculated thus:

For October DM purchases = 60% × $72400 = $43440

For September DM purchases = 10% × $76,300 = $7630

Balance = $51070

Therefore, the budgeted balance of accounts payable at the end of October is $51070

What's the biggest concern people have about mergers?

Question 8 options:



A: They result in a concentration of power, which can lead to monopolies.




B: They lead to the development of generic brands that produce inferior goods.




C: They drive down the cost of labor, leading to greater unemployment.




D: They lead to greater competition and force businesses to cut corners to stay in operation.

Answers

The biggest concern people have about mergers is that they drive down the cost of labor, leading to greater unemployment.

What is a Merger?

This is defined as an agreement that unites two existing companies into one new company.

When a merger is done, the new company tries to cut down cost of labour thereby leading to unemployment which is the main concern people have thereby making option C the most appropriate choice.

Read more about Merger here https://brainly.com/question/1086715

Answer: the answer is they "result in a concentration of power, which can lead to monopolies."

Explanation: i just took the test !

In the economy of Nocoin bank deposits are ​$ billion. Bank reserves are ​$ ​billion, of which two thirds are deposits with the central bank. Households and firms hold ​$ billion in bank notes. There are no coins. Calculate the monetary base and the quantity of money. Calculate the​ banks' desired reserve ratio and the currency drain ratio​ (as percentages).

Answers

Answer:

a.$90 billion

b. $330 billion

c. 20 percent

d. 10 percent

Explanation:

a Calculation to determine Calculate the monetary base

Using this formula

Monetary base =Reserves +Bank notes​ (dollar bills)

Let plug in the formula

Monetary base=$60 ​billion+ $30 billion

Monetary base= ​$90 billion

Therefore the Monetary base is $90 billion

b . Calculation to determine The quantity of money

Using this formula

Quantity of money =Deposits+Bank notes​ (dollar bills)

Let plug in the formula

Quantity of money=$300 billion+$30 billion

Quantity of money=$330 billion

Therefore Quantity of money is $330 billion

c. Calculation to determine The​ banks' desired reserve ratio

Banks' desired reserve ratio =2/3*$30 billion

Banks' desired reserve ratio=20 percent.

Therefore the Banks' desired reserve ratio is 20 percent

d. Calculation to determine The currency drain ratio

Currency drain ratio =1/3*$30 billion

Currency drain ratio=10 percent

Therefore Currency drain ratio is 10 percent sure

A housecleaning agency was given a key to a customer's house so that the agency could have its employees clean while the homeowner was away. After a maid sent by the agency had finished and left the homeowner's house, she went back because she had forgotten her cigarettes. She neglected to lock the door when she left the second time because she was already late for the next job. When the homeowner returned after a few days away, she discovered that her house had been ransacked and several items of jewelry stolen. The front door was open, and there were no signs of forced entry. If the homeowner brings an action against the agency that employed the maid, what is the likely result

Answers

Answer:

C. She will prevail, because the maid's failure to lock the door created the risk that someone might enter and take the homeowner's valuables.

Explanation:

Based on the argument presented above, the homeowner will likely prevail against the agency because, the maid whibis an employee of the cleaning agency got the home exposed by failing to get the doors locked which might have allowed unwarranted entry into the building. The fact that there was no forced entry through any of the entry channels and the disappearance of valuables gives the homeowner a stronger case to make in this scenario in her case against the agency.

Because of the difference between the discipline imposed by market competition and the discipline imposed by political decisions, which of the following is most likely? reduced government borrowing to avoid crowding out private investment difficulty managing public investment so it’s done in a cost effective way government budgets will exactly shadow the rate of private investment tax budgets increase without a corresponding drop in private investment NEXT

Answers

Answer:

Difficulty managing public investment so it's done in a cost effective way

Explanation:

An Economy

This is simply known as a well arranged means by which nations supply or provide for the needs and wants of its people.

Resources

This are simply all the materials or things that is put in place that is used in producing goods and services.

Factors of production includes land, labor, capital, and entrepreneurship.

The reasons for government intervention is due to the allocation function, market failure occurs in case of Public Goods, externalities, Insufficient Competition; distribution function and stabilization function. Government influences decision making by establishing legal framework within which businesses and households operate.

An agreement between countries to encourage free trade and promote thegroup's collective economic interests is an__
O A. comparative advantage
OB. trade bloc
O C. absolute advantage
D. trade barrier

Answers

Answer:

OB. trade bloc.

Explanation:

A trade bloc is when a group of countries come together and form or create an agreement that reduced or even eliminates any restrictions on trade between themselves. This type of intergovernmental agreement allows the participating countries to have cordial economic relationships with each other.

Through this type of agreement, the regional barriers to international trade are open or given fewer restrictions to allow or encourage free trade between themselves. Moreover, it also allows them to trade among themselves and prevent the non-members from participating in any economic trade with the member nations.

Thus, the correct answer is option B.

The owner of a personal watercraft put an ad for its sale in the paper. Her neighbor saw the ad and told her that he wanted to buy the watercraft but had to arrange for financing. The owner suggested that they write a contract for sale then and there so that they would not have to waste any time while he got his financing. They orally agreed that the contract would not become binding unless the neighbor obtained financing, but the written contract did not mention this and appeared to be a fully integrated document. The neighbor could not obtain financing and the owner brings suit to enforce the written contract. Who will prevail

Answers

Answer: D. The neighbor, because obtaining financing was a condition precedent.

Explanation:

Even though it wasn't listed in the written contract, there was the condition precedent that the contract would not be binding unless funding was obtained. Condition precedent is a condition that must happen for a contract to become enforceable.

Funding was not obtained so the contract cannot be enforced. The neighbor would therefore prevail so long as the owner admits that there was indeed a condition precedent.

Pat is insured with a life insurance policy and Karen is his primary beneficiary. They are both involved in an automobile accident where Pat dies instantly and Karen dies 5 days later. Which policy provision will protect the rights of the contingent beneficiary to receive the policy benefits

Answers

Answer: Common disaster clause

Explanation:

Based in the information given in the question, the policy provision that will protect the rights of the contingent beneficiary to receive the policy benefits is the common disaster clause.

According to the common disaster clause, the primary beneficiary must survive the insured usually by a period of 30-90 days and if this doesn't happen, the benefit will be paid automatically to the secondary beneficiary.

The common disaster clause simply explains that even though there's an accident which leads to the death of the insured and the beneficiary, it'll be possible to determine that it was the beneficiary whom died last and the benefit will be given to the person accordingly.

Which of the following statements is true? Multiple Choice The short-run aggregate supply curve is downsloping. The short-run aggregate supply curve is vertical. The long-run aggregate supply curve is vertical. The long-run aggregate supply curve is upsloping.

Answers

Answer:

The long-run aggregate supply curve is vertical.

Explanation:

The short-run aggregate supply curve is upward sloping. This means that at higher prices, more output would be produced.

The long-run aggregate supply curve is vertical. This is because it is believed that in the long run only capital, labour, and technology lead to changes in the aggregate supply.

The aggregate demand curve is a graph that represents the  total quantity of all goods and services demanded by the economy at different price levels. The aggregate demand curve slopes downward  

what is accounting in entrepreneurship​

Answers

Answer:

Definition: A business's bookkeeping system that tracks the money coming in vs. the money going out. Aside from every business owner's inherent desire to stay in business, there are two other key reasons to set up a good bookkeeping system: 1.

If you will be given enough capital or resources, what processed food would you like to manufacture? What techniques you will apply to ensure the safety of the general public?

Answers

Answer:

CAKE products

Explanation:

Food processing can simply be defined as “a variety of operations carried out on raw materials or raw foodstuffs/ingredients in order to make it edible for cooking, consumption and storage."

If given enough capital, the processed food that I will love to manufacture is cake. This is due to my interest in food processing, especially when dealing with cake. I have undergone several pieces of training on how to bake a cake of different flavours and have been taught its method of preservation. Hence to ensure the safety of the general populace, I will ensure the cake is properly preserved and kept away from anything that may cause food contamination. I will also ensure its handling is minimal to some extent to avoid cross-contamination that may cause food hazards.

A landowner had a swimming pool and a dressing cabana constructed in her spacious backyard. The pool was entirely within the confines of the landowner's property. However, one corner of the cabana extended a few inches onto a far corner of her neighbor's land. At the time of the construction, neither the neighbor nor the landowner was aware that the cabana extended onto the neighbor's property. Does the neighbor have a cause of action for trespass

Answers

Answer:

Yes. neighbor can trespass.

Explanation:

The landowner has a swimming pool and a spacious backyard with a corner. The neighbor might have a cause of action to trespass as the landowner is aware that the cabana is extended onto the neighbor's property.
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