Answer:
B. Extending the product life cycle.
Explanation:
The main reason to improve product quality is that doing so can achieve Extending the product life cycle. Thus the correct option is B.
What is Product quality?Product quality is a key determiner to know about the satisfaction of customers. It helps businesses to evaluate whether the product is successful in meeting the requirements of customers.
When the product is not performing well its life cycle gets declined due to poor performance factors so the main reason to improve the product quality is to extend the product life cycle so that it can serve in the market for a longer duration of time.
The quality and price of the product are two main factors that help to give rise to its lifecycle by developing bettwer customer satisfaction with the goods and services.
Therefore, option B is appropriate.
Learn more about the product life cycle, here:
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